Payment policy for a three-echelon supply chain management under advertisement-driven demand

IF 1.8 4区管理学 Q3 OPERATIONS RESEARCH & MANAGEMENT SCIENCE

Rairo-Operations Research Pub Date : 2023-06-09 DOI:10.1051/ro/2023085

Ashish Kumar Mondal, Sarla Pareek, B. Sarkar

{"title":"Payment policy for a three-echelon supply chain management under advertisement-driven demand","authors":"Ashish Kumar Mondal, Sarla Pareek, B. Sarkar","doi":"10.1051/ro/2023085","DOIUrl":null,"url":null,"abstract":"Payment and selling are two important policies for a supply chain management. All participating supply chain players can earn profit based on the successful implementation of these two policies.\nThe payment policy provides buyers with some extra time to pay for the product. This research introduces a single-supplier, a single-manufacturer, and multi-retailer-based three-echelon supply chain management under advertising and payment policies. Product delivery among supply chain players is made with the help of a transportation policy. The transportation policy is environment-friendly and helps retailers with their cost management. It is demonstrated that advertising positively influences sales through an advertisement driven market demand for the product. The model aims to reduce supply chain cost and maximize profit by considering a single-setup multiple-delivery policy, variable transportation cost, variable carbon emissions costs, and trade-credit policy. The objective function is optimized for cases: Case 1 and Case 2, based on the payment period. A classical optimization method is employed to obtain the solution of the model. A numerical example, sensitivity analysis, and graphical representations are given to illustrate the model. Results show that Case 2, where cycle time is greater than the payment period, is 45.36% more profitable\nthan Case 1.","PeriodicalId":54509,"journal":{"name":"Rairo-Operations Research","volume":"12 1","pages":""},"PeriodicalIF":1.8000,"publicationDate":"2023-06-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Rairo-Operations Research","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1051/ro/2023085","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"OPERATIONS RESEARCH & MANAGEMENT SCIENCE","Score":null,"Total":0}

引用次数: 0

Abstract

Payment and selling are two important policies for a supply chain management. All participating supply chain players can earn profit based on the successful implementation of these two policies. The payment policy provides buyers with some extra time to pay for the product. This research introduces a single-supplier, a single-manufacturer, and multi-retailer-based three-echelon supply chain management under advertising and payment policies. Product delivery among supply chain players is made with the help of a transportation policy. The transportation policy is environment-friendly and helps retailers with their cost management. It is demonstrated that advertising positively influences sales through an advertisement driven market demand for the product. The model aims to reduce supply chain cost and maximize profit by considering a single-setup multiple-delivery policy, variable transportation cost, variable carbon emissions costs, and trade-credit policy. The objective function is optimized for cases: Case 1 and Case 2, based on the payment period. A classical optimization method is employed to obtain the solution of the model. A numerical example, sensitivity analysis, and graphical representations are given to illustrate the model. Results show that Case 2, where cycle time is greater than the payment period, is 45.36% more profitable than Case 1.

查看原文本刊更多论文

广告需求驱动下三级供应链管理的支付策略

支付和销售是供应链管理的两个重要策略。所有参与供应链的参与者都可以在成功实施这两项政策的基础上获得利润。付款政策为买家提供了一些额外的时间来付款。本文研究了基于广告和支付策略的单供应商、单制造商和多零售商的三级供应链管理。供应链参与者之间的产品交付是在运输政策的帮助下完成的。运输政策是环保的，并有助于零售商的成本管理。通过广告驱动市场对产品的需求，证明了广告对销售的积极影响。该模型考虑单次多次配送策略、可变运输成本、可变碳排放成本和贸易信用政策，以降低供应链成本，实现利润最大化。目标函数针对Case 1和Case 2，根据支付周期进行优化。采用经典的优化方法对模型进行求解。给出了数值算例、灵敏度分析和图形表示来说明该模型。结果表明，当周期时间大于付款周期时，案例2的盈利比案例1高45.36%。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Rairo-Operations Research 管理科学-运筹学与管理科学

CiteScore

3.60

自引率

22.20%

发文量

206

审稿时长

>12 weeks

期刊介绍： RAIRO-Operations Research is an international journal devoted to high-level pure and applied research on all aspects of operations research. All papers published in RAIRO-Operations Research are critically refereed according to international standards. Any paper will either be accepted (possibly with minor revisions) either submitted to another evaluation (after a major revision) or rejected. Every effort will be made by the Editorial Board to ensure a first answer concerning a submitted paper within three months, and a final decision in a period of time not exceeding six months.