O papel dos programas de pós-graduação em Administração de Empresas na perspectiva da relevância estratégica: O atendimento das expectativas dos stakeholders

IF 0.5 4区 管理学 Q4 BUSINESS
V. D. C. Ferreira
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Abstract

Traditionally, it has been taught to business administration students at the undergraduate level that the survival of an organization depends on its relevance as perceived by stakeholders (Freeman & Reed, 1983). However, one of the most important authors in the area of business administration in Brazil stated that about 20 years ago—when I was a newcomer to the academy—I expressed my frustration with the imperfections I identified in the management of the school. The following line never ceased to echo in my mind: “We are famous for teaching business administration, not for managing.” Unfortunately, I found that this phrase was not a criticism, but a fact.The motivation for this text comes from the idea expressed by the phrase above. However, it is necessary to emphasize that this is a partial vision and that forums in which Brazilian graduate programs in business administration participate tend to focus on concise discussions instead of deepening discussions on topics that affect the management of these programs.First, the most relevant stakeholders were listed, and their pressing interests were identified (subject to confirmation). Subsequently, using the 2013-2016 Evaluation Report – Quadrennial 2017, of the business administration, accounting, and tourism areas (CAPES, 2017), and considering only academic programs, the author analyzed the results obtained for the evaluation questions in relation to the interests of the stakeholders identified.
从战略相关性的角度看工商管理研究生课程的作用:满足利益相关者的期望
传统上,本科工商管理专业的学生被教导,组织的生存取决于利益相关者对其相关性的感知(Freeman & Reed, 1983)。然而,巴西工商管理领域一位最重要的作家说,大约20年前,当我还是学院的新人时,我对学校管理中的不完善之处表达了我的沮丧。下面这句话一直在我脑海中回响:“我们是因教授工商管理而闻名,而不是因管理而闻名。”不幸的是,我发现这句话不是批评,而是事实。这篇文章的动机来自上述短语所表达的思想。然而,有必要强调的是,这是一个局部的愿景,巴西工商管理研究生项目参与的论坛往往侧重于简明的讨论,而不是深入讨论影响这些项目管理的主题。首先,列出最相关的利益相关者,并确定他们的迫切利益(有待确认)。随后,利用2013-2016年工商管理、会计和旅游领域的评估报告- 2017年四年期(CAPES, 2017),仅考虑学术项目,作者分析了与所确定的利益相关者利益相关的评估问题的结果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
1.30
自引率
12.50%
发文量
78
审稿时长
32 weeks
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