Digital Convergence and its Consequences

IF 1.7 3区 文学 Q2 COMMUNICATION
Milton L. Mueller
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引用次数: 72

Abstract

AbstractThe concept of convergence has been bandied about for at least 25 years. Initially, concepts of convergence conflated technological integration of print, telecommunications and broadcasting systems with firm-level integration of publishers, telephone companies, cable TV operators, and broadcasters. Ithiel de Sola Pool’s (1983) concept of a single integrated common carrier that met all media needs exemplified the prevailing vision. This paper conducts a broad historical survey of the market structure of media and telecommunications industries from the analogue era of the 1940s to the late-1990s. Its chief premise is that convergence is driven by the declining cost of information processing power, and by the development of open standards. The chief effect of this upon market structure is not to encourage consolidation and vertical integration but rather to break up the media market into more or less specialised horizontal components (content, conveyance, packaging of services, software, and terminal...
数字融合及其后果
摘要趋同的概念已经被讨论了至少25年。最初,融合的概念将印刷、电信和广播系统的技术整合与出版商、电话公司、有线电视运营商和广播公司的公司层面整合混为一谈。伊希尔·德·索拉·普尔(1983)提出的单一综合公共载体的概念,满足了所有媒体的需求,这是主流观点的例证。本文对从20世纪40年代模拟时代到90年代末的媒体和电信行业的市场结构进行了广泛的历史调查。它的主要前提是,信息处理能力成本的下降和开放标准的发展推动了融合。这对市场结构的主要影响不是鼓励整合和垂直整合,而是将媒体市场分解为或多或少专业化的横向组件(内容,传输,服务包装,软件和终端……)
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来源期刊
Javnost-The Public
Javnost-The Public COMMUNICATION-
CiteScore
2.50
自引率
0.00%
发文量
13
期刊介绍: Javnost - The Public, an interdisciplinary peer-reviewed social and cultural science journal published by the European Institute for Communication and Culture in association with the Faculty of Social Sciences, University of Ljubljana, addresses problems of the public sphere on international and interdisciplinary levels. It encourages the development of theory and research, and helps understand differences between cultures. Contributors confront problems of the public, public communication, public opinion, public discourse, publicness, publicity, and public life from a variety of disciplinary and theoretical perspectives.
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