COMPARATIVE EVALUATION OF TOURISM RESOURCES AND YOUNG ENTREPRENEURIAL POTENTIAL OF CORDOBA, ESKİŞEHİR, AND TREVISO

Q2 Social Sciences

African Journal of Hospitality, Tourism and Leisure Pub Date : 2023-08-09 DOI:10.48119/toleho.1315783

Yeliz Mert, Semra Günay, Sema Ekincek, Merve ÖZGÜR GÖDE, İsmail Yeni̇lmez, Önder Yayla, S. Acitas, Jesús Blas RUİZ LEAL, Handan Akarsu

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引用次数: 0

Abstract

The tourism sector holds great importance in the economies of nations as it significantly contributes to national economies by creating new employment opportunities. One of the most valuable employment opportunities in the tourism industry is entrepreneurship, which is essentially a process of value creation. To become a successful tourism entrepreneur, it is crucial to know the region’s tourism resources and where the tourism activities will be carried out. With this in mind, this study aims to compare the tourism resources potential of Cordoba, Eskişehir, and Treviso for young entrepreneurs. In the first stage of the study, a database was created for the tourist attractions of the cities within the scope of the Erasmus+ project named "Anti-Fragile Young Entrepreneurs for Sustainable Rural Tourism: Yes for Rural Tourism" project and the number of tourists visiting the regions was determined. Using this database, the labels that attract attention in tourism in Cordoba, Eskişehir, and Treviso were identified with the help of "Word Cloud" analysis. Thus, this analysis helped to identify the strong and weak tourism areas of the provinces. This study serves as a guide for young tourism entrepreneurs and supports researchers.

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科尔多瓦、eskİŞehİr和特雷维索旅游资源与青年创业潜力的比较评价

旅游部门在各国经济中具有重要意义，因为它通过创造新的就业机会对国民经济作出重大贡献。旅游业中最有价值的就业机会之一是创业，这本质上是一个价值创造的过程。要成为一个成功的旅游企业家，了解该地区的旅游资源和旅游活动将在哪里进行是至关重要的。考虑到这一点，本研究旨在比较科尔多瓦、爱斯基努伊希尔和特雷维索对年轻企业家的旅游资源潜力。在研究的第一阶段，在伊拉斯谟+项目的范围内，为城市的旅游景点创建了一个数据库，名为“反脆弱青年企业家促进可持续乡村旅游:Yes for乡村旅游”项目，并确定了访问该地区的游客数量。利用该数据库，在“词云”分析的帮助下，确定了科尔多瓦、eski希尔和特雷维索旅游业中吸引注意力的标签。因此，该分析有助于识别各省的旅游强区和弱区。本研究可为青年旅游企业家提供指导，并为研究人员提供支持。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

African Journal of Hospitality, Tourism and Leisure Social Sciences-Geography, Planning and Development

CiteScore

2.70

自引率

0.00%

发文量

审稿时长

8 weeks

期刊介绍： AJHTL is a proudly African, independent, privately owned multidisciplinary peer-reviewed journal, not aligned to any institution which is published quarterly. We encourage academic debate and are fully electronic and dedicated to increasing the depth of research across a range of related disciplines with the primary objective of promoting research. New researchers are especially welcome to submit articles to us for consideration. Our articles are read by scholars, students and industry globally. Only authors may submit a paper for review and only original research is considered for publication. Articles that have been either published elsewhere or which are currently considered for publication elsewhere, must not be submitted for reviewing. A journal publication might take from about one month up to one nine months to appear. The reviewing process is competitive with less than 69% of papers considered finally being accepted for publication. Authors must be certain that their paper meets the academic standards of rigorous scholarly research. Authors must have reviewed and cited the critical and recent English references that relate to the research paper. Where other language references are used these must be translated. Articles must be English language edited by authors prior to submission to the journal.