Trajectory Privacy Protection with Pricing Awareness on Ride-on-Demand System

Abstract

With the widespread use of the Ride-on Demand (RoD) system, many privacy issues have been exposed, and there is growing concern about whether private information will be leaked. For this problem, our previous work addressed the issue of the user’s initial and final location leakage and provided a strong utility guarantee in the RoD system. Further, the trajectory information is also important in the RoD system, it could contain a lot of private information about the user, such as health or identity, so it’s important to publish a distorted and productive trajectory. For this purpose, in this paper, we provide our trajectory protection method with pricing awareness based on previous work; the method uses supply and demand density function to guide the division of a discrete spatial grid, then uses the Markov chain to generate distorted trajectories on the grid to ensure trajectory continuity, and makes corresponding defenses against several attacks, such as Bayesian. The experiment results on real-world datasets prove the validity and robustness of the method.