Analysis of Library Website Users’ Behavior to Optimize Virtual Information and Library Services

Q3 Social Sciences

Journal of Information Science Theory and Practice Pub Date : 2020-01-01 DOI:10.1633/JISTAP.2020.8.1.4

L. Shevchenko

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引用次数: 3

Abstract

The purpose of this work was to study library website users’ actions by tracking their behavior, determining popular content, and identifying browsing patterns and subsequent improvement of access to popular content. The study of behavior models and the use of web analytics has led to the emergence of solutions that improve the usability and functionality of the State Public Scientific-Technological Library of the Siberian Branch of the Russian Academy of Sciences (SPSTL SB RAS) website. These are: identifying user tasks as they are developed, conducting user testing to better understand the event. tracking data and collecting additional data to verify the effectiveness of the changes made. Examining data on the duration of the session and the number of visits will help determine the goals of user visits and develop new recommendations. Usability analysis and testing will make it possible to compare the data obtained using web analytics and the perception of the library site by the users themselves. Recommendations are offered to libraries on the use of data on the real behavior of the target audience of the library website to improve access to library resources and services, increase their relevance and improve information services.

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图书馆网站用户优化虚拟信息与图书馆服务行为分析

这项工作的目的是通过跟踪图书馆网站用户的行为，确定流行内容，识别浏览模式和随后对流行内容的访问改进来研究图书馆网站用户的行为。对行为模型的研究和网络分析的使用导致了解决方案的出现，这些解决方案提高了俄罗斯科学院西伯利亚分院国家公共科学技术图书馆(SPSTL SB RAS)网站的可用性和功能。它们是:在开发用户任务时识别它们，进行用户测试以更好地理解事件。跟踪数据并收集其他数据，以验证所做更改的有效性。审查有关会议持续时间和访问次数的数据将有助于确定用户访问的目标并提出新的建议。可用性分析和测试可以将使用网络分析获得的数据与用户自己对图书馆网站的看法进行比较。建议图书馆使用图书馆网站目标受众的真实行为数据，以改善对图书馆资源和服务的获取，增加其相关性，改善信息服务。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Information Science Theory and Practice Social Sciences-Library and Information Sciences

CiteScore

1.10

自引率

0.00%

发文量

审稿时长

12 weeks

期刊介绍： The Journal of Information Science Theory and Practice (JISTaP) is an international journal that aims at publishing original studies, review papers and brief communications on information science theory and practice. The journal provides an international forum for practical as well as theoretical research in the interdisciplinary areas of information science, such as information processing and management, knowledge organization, scholarly communication and bibliometrics. To foster scholarly communication among researchers and practitioners of library and information science around the globe, JISTaP offers a no-fee open access publishing venue where a team of dedicated editors, reviewers and staff members volunteer their services to ensure rapid dissemination and communication of scholarly works that make significant contributions. In a modern society, where information production and consumption grow at an astronomical rate, the science of information management, organization, and analysis is invaluable in effective utilization of information. The key objective of the journal is to foster research that can contribute to advancements and innovations in the theory and practice of information and library science so as to promote timely application of the findings from scientific investigations to everyday life. Recognizing the importance of the global perspective with understanding of region-specific issues, JISTaP encourages submissions of manuscripts that discuss global implications of regional findings as well as regional implications of global findings.