Customer Satisfaction from Banking Sectors During Pandemic (Special Referance to State Bank of India)

IF 0.1 Q4 MANAGEMENT

Asian Journal of Management Cases Pub Date : 2023-06-07 DOI:10.52711/2321-5763.2023.00022

Aradhna Shukla, Vivek Kumar Shrama, Rakshita Rakshita

引用次数: 0

Abstract

The study is conduct on the customer satisfaction towards the service rendered by Indian banking sectors during pandemic. COVID -19 outbreak has hampered the Indian Banking operation and overall banking sector. Not only the banking sectors but it has severely affected every industry across the globe. The economy has been extremely affected due to covid-19 pandemic. Reserve bank of India; the apex bank of India made necessary changes with help of expert in their policy for facing COVID -19 pandemic. The objective of the research paper is to study the customer satisfaction toward the service rendered by Indian banking sectors during covid-19. The research found that Indian Banking system has added various measure due to covid-19 pandemic. No doubt banks are established in India with fundamental purpose to make profit by giving expected comfort to customer. But covid-19 has changed the scenario of Indian customer. These challenges our Indian banks are facing in during pandemic situation.

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疫情期间银行业的客户满意度(特别参考印度国家银行)

该研究是在流行病期间对印度银行业提供的服务的客户满意度进行的。2019冠状病毒病的爆发阻碍了印度银行业的运营和整个银行业。不仅是银行业，它还严重影响了全球所有行业。由于新冠疫情，经济受到了极大的影响。印度储备银行;在专家的帮助下，印度最高银行对应对COVID -19大流行的政策做出了必要的改变。研究论文的目的是研究2019冠状病毒病期间印度银行业提供的服务的客户满意度。研究发现，由于covid-19大流行，印度银行系统增加了各种措施。毫无疑问，银行在印度成立的根本目的是通过给客户提供预期的舒适来盈利。但covid-19改变了印度客户的情况。这些挑战是我们印度银行在疫情期间面临的。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Asian Journal of Management Cases MANAGEMENT-

CiteScore

0.70

自引率

0.00%

发文量

期刊介绍： Asian Journal of Management Cases is a peer-reviewed journal that aims at providing high-quality teaching material to academics, consultants, and management developers, through cases on management practices in the socioeconomic context of developing Asian countries. The journal covers all administrative disciplines including accounting and finance, business ethics, production and operations management, entrepreneurship, human resource management, management information systems, marketing, organizational behaviour, strategic management, and managerial economics. Each issue of Asian Journal of Management Cases comprises four to five original case studies. Teaching cases should be accompanied with a Teaching Note (TN). Even though the TN will not be published, it is necessary for the review process and can be obtained by contacting the authors directly. Please refer to the online submission guidelines for details on writing a teaching note. AJMC does not publish pure research or applied research based on field studies (not case studies). The journal is published in March and September every year with thematically focused issues occasionally.