“Make it Happen!”

IF 1.2 4区 心理学 Q4 PSYCHOLOGY, SOCIAL
M. Formanowicz, Agnieszka Pietraszkiewicz, J. Roessel, Caterina Suitner, M. Witkowska, A. Maass
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引用次数: 3

Abstract

Abstract. Verbs may be attributed to higher agency than other grammatical categories. In Study 1, we confirmed this hypothesis with archival datasets comprising verbs ( N = 950) and adjectives ( N = 2115). We then investigated whether verbs (vs. adjectives) increase message effectiveness. In three experiments presenting potential NGOs (Studies 2 and 3) or corporate campaigns (Study 4) in verb or adjective form, we demonstrate the hypothesized relationship. Across studies, (overall N = 721) grammatical agency consistently increased message effectiveness. Semantic agency varied across contexts by either increasing (Study 2), not affecting (Study 3), or decreasing (Study 4) the effectiveness of the message. Overall, experiments provide insights in to the meta-semantic effects of verbs – demonstrating how grammar may influence communication outcomes.
“让它发生!”
摘要动词可能比其他语法范畴具有更高的能动性。在研究1中,我们用包含动词(N = 950)和形容词(N = 2115)的档案数据集证实了这一假设。然后我们调查了动词(与形容词相比)是否能提高信息的有效性。在三个以动词或形容词形式呈现潜在的非政府组织(研究2和3)或企业活动(研究4)的实验中,我们证明了假设的关系。在所有研究中,(总N = 721)语法代理始终提高信息的有效性。语义代理在不同的语境中会增加(研究2)、不影响(研究3)或减少(研究4)信息的有效性。总的来说,实验提供了对动词的元语义效应的见解-展示了语法如何影响交际结果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Social Psychology
Social Psychology PSYCHOLOGY, SOCIAL-
CiteScore
3.20
自引率
0.00%
发文量
22
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