Does Gender Matter in the Adoption of Emails in the Namibian Enterprises?

Abstract

The paper examines if gender matters in the use of emails in the enterprises of Namibia. The paper is based on the usefulness of emails in business organizations, using the Namibia Enterprise Survey data collected from 580 enterprises by the World Bank in 2014/2015 in order to test a null hypothesis that there is no association in the use of emails between women and men top-managed enterprises in Namibia. The paper finds out that there is an association with men in top-managed enterprises using more emails than women’s top-managed organizations. This finding signifies the institutionalized gender digital divide in enterprises, signalling the marginal benefit of advantages accruing from emails in the enterprises that are top managed by women. Hence, gender matters.