TECHNOLOGY FORESIGHT CAPABILITIES FOR SURVIVAL OF MICRO BUSINESS DURING POST COVID-19

IF 2.4 Q2 ENGINEERING, INDUSTRIAL
Nur Faqihah Mohd Rafee, Norhadilah Abdul Hamid, Md Fauzi Ahmad, Ahmad Nur Aizat Ahmad
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引用次数: 0

Abstract

The coronavirus (COVID-19) outbreak is causing widespread concern and economic hardship for consumers, businesses, and communities across the globe. This caused significant financial losses to the business entrepreneurs especially minority-owned enterprises in the fashion industry. This circumstance has pushed foresight as a prominent concept for organizations operating in this current environment. This study aims to identify the level of technology foresight amongst business survival in local fashion retailers and also to determine the relationship between technology foresight towards business survival in the fashion retail industry during post-Covid-19. This research adopts a quantitative, descriptive, and correlation study.  Data were collected through an online questionnaire, which involved 170 fashion retailers in Bangi, Selangor. A Spearman’s Rho correlation analysis was used to test the hypotheses. The result shows that there is a significant relationship between industry dynamism, environmental scanning, and networking ties toward business survival. This study concludes that micro-business or fashion retail businesses should highlight the importance of technology foresight in their ability interprets environmental changes to assure the company's continued existence over the long term.
后疫情时期微商生存的技术前瞻能力
冠状病毒(COVID-19)的爆发引起了全球消费者、企业和社区的广泛关注和经济困难。这给时装业的企业家,特别是少数民族企业造成了重大的经济损失。这种情况已经推动远见作为一个突出的概念,组织在当前的环境中运作。本研究旨在确定当地时尚零售商商业生存中的技术预见水平,并确定后covid -19期间时尚零售业技术预见与商业生存之间的关系。本研究采用定量、描述性、相关性研究。数据通过在线问卷收集,涉及雪兰莪邦吉的170家时尚零售商。使用Spearman 's Rho相关分析来检验假设。结果表明,产业动态、环境扫描和网络联系对企业生存有显著的影响。本研究的结论是,微型企业或时尚零售企业应该强调技术远见的重要性,因为它们有能力解释环境变化,以确保公司长期持续存在。
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来源期刊
International Journal of Industrial Engineering and Management
International Journal of Industrial Engineering and Management Business, Management and Accounting-Business, Management and Accounting (miscellaneous)
CiteScore
5.00
自引率
17.20%
发文量
22
审稿时长
21 weeks
期刊介绍: International Journal of Industrial Engineering and Management (IJIEM) is an interdisciplinary international academic journal published quarterly. IJIEM serves researchers in the industrial engineering, manufacturing engineering and management fields. The major aims are: To collect and disseminate information on new and advanced developments in the field of industrial engineering and management; To encourage further progress in engineering and management methodology and applications; To cover the range of engineering and management development and usage in their use of managerial policies and strategies. Thus, IJIEM invites the submission of original, high quality, theoretical and application-oriented research; general surveys and critical reviews; educational or training articles including case studies, in the field of industrial engineering and management. The journal covers all aspects of industrial engineering and management, particularly: -Smart Manufacturing & Industry 4.0, -Production Systems, -Service Engineering, -Automation, Robotics and Mechatronics, -Information and Communication Systems, -ICT for Collaborative Manufacturing, -Quality, Maintenance and Logistics, -Safety and Reliability, -Organization and Human Resources, -Engineering Management, -Entrepreneurship and Innovation, -Project Management, -Marketing and Commerce, -Investment, Finance and Accounting, -Insurance Engineering and Management, -Media Engineering and Management, -Education and Practices in Industrial Engineering and Management.
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