Linkage development of sports industry and mobile internet in the internet era

IF 1.5 Q2 COMPUTER SCIENCE, THEORY & METHODS
Lihong Zhen
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引用次数: 2

Abstract

The sports industry is considered the industry with the most vitality, participation, and penetration in the 21st century. From the perspective of practice on a global scale, the demand for the sports market has gradually developed from low-level simplification to high-level multi-polarity, and sports consumption has also shifted from single sports goods to sports services and entertainment sports. The sport industry has become modern society containing emerging industries with large business opportunities. This article mainly uses literature, expert interviews, data collation, logical analysis, and other methods to conduct a comparatively systematic study on the development of the new form of the “Internet+” sports industry. In the study, by comparing the commodity types, organizational forms, and management of the traditional sports industry in terms of management and other aspects, the connotation of the new format of the “Internet+” sports industry is introduced in detail, which is divided into four industries: network broadcasting, smart software and hardware, vertical e-commerce, and e-sports. The research in this article shows that, after accounting, the total scale (total output) of the national sports industry in 2019 was 2,948.3 billion yuan, with a year-on-year added value of 1,124.8 billion yuan. In terms of growth, total output increased by 10.9% over 2018 and 11.6% year-on-year. Among them, sports activities integrated with the Internet have reached 58%. Finally, it will help the transformation and upgrading of Internet+sports and improve its own development level. Returning to the real economy and serving the real economy have become a consensus for the future development of Internet finance.
互联网时代体育产业与移动互联网联动发展
体育产业被认为是21世纪最具活力、参与性和渗透性的产业。从全球范围的实践来看,体育市场的需求已经从低层次的单一化逐渐向高层次的多极化发展,体育消费也从单一的体育商品向体育服务和娱乐体育转变。体育产业已经成为现代社会蕴含着巨大商机的新兴产业。本文主要采用文献资料法、专家访谈法、数据整理法、逻辑分析法等方法,对“互联网+”体育产业这一新业态的发展进行了较为系统的研究。在研究中,通过对比传统体育产业在经营等方面的商品类型、组织形式、管理方式,详细介绍了“互联网+”体育产业新业态的内涵,将其划分为网络转播、智能软硬件、垂直电商、电子竞技四大产业。本文研究表明,经核算,2019年全国体育产业总规模(总产值)为29483亿元,同比实现增加值11248亿元。从增速看,总产出比2018年增长10.9%,同比增长11.6%。其中,与互联网相结合的体育活动达到58%。最后,有利于互联网+体育的转型升级,提高自身的发展水平。回归实体经济、服务实体经济已成为互联网金融未来发展的共识。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
2.80
自引率
23.10%
发文量
31
期刊介绍: The International Journal of Fuzzy Logic and Intelligent Systems (pISSN 1598-2645, eISSN 2093-744X) is published quarterly by the Korean Institute of Intelligent Systems. The official title of the journal is International Journal of Fuzzy Logic and Intelligent Systems and the abbreviated title is Int. J. Fuzzy Log. Intell. Syst. Some, or all, of the articles in the journal are indexed in SCOPUS, Korea Citation Index (KCI), DOI/CrossrRef, DBLP, and Google Scholar. The journal was launched in 2001 and dedicated to the dissemination of well-defined theoretical and empirical studies results that have a potential impact on the realization of intelligent systems based on fuzzy logic and intelligent systems theory. Specific topics include, but are not limited to: a) computational intelligence techniques including fuzzy logic systems, neural networks and evolutionary computation; b) intelligent control, instrumentation and robotics; c) adaptive signal and multimedia processing; d) intelligent information processing including pattern recognition and information processing; e) machine learning and smart systems including data mining and intelligent service practices; f) fuzzy theory and its applications.
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