HUMAN TRANSFORMATION IN THE MODERN CULTURAL SPACE: ETHICAL-AXIOLOGICAL ASPECT

Abstract

The article  examines the transformations of man in the modern cultural space in the ethical and axiological aspect. Emphasis is placed on understanding the transformations of the «external», which are associated with (self) construction of the image of man and the human body, through the prism of artificial/natural dichotomy. It is noted that the common directions of «human improvement» are based on such values as the cult of the ideal body, the cult of youth, the cult of beauty, the superpowers of the human body. Emphasis is placed on the problem of the limits of permissible artificial interference in the biological nature of man to preserve the natural human essence.