S. López-Carril, P. Escamilla-Fajardo, Mario Alguacil-Jiménez
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引用次数: 4
Abstract
Abstract During the period of the COVID-19 lockdown, sports organizations and companies had to look for new ways to connect with their customers by offering physical activity (PA) alternatives to do at home. This study explores the perceptions of 175 undergraduate sports science students regarding their social media (SM) and PA patterns during the first Spanish COVID-19 lockdown period (March to May 2020). From their homes, the students completed an ad hoc online questionnaire. The data was analyzed using SPSS 23.0 software to perform descriptive and inferential analysis (t-test). The results show that the participants used SM during the COVID-19 lockdown to visualize or practice PA, perceiving SM platforms as channels through which to motivate themselves to perform PA, promote it or learn about new training disciplines. Significant gender differences were found with respect to the practice of PA using SM, with females showing higher scores than males. YouTube and Instagram were the most used SM platforms for viewing or practicing PA. In terms of practical implications, this study reinforces the role of SM in sports management for creating opportunities to connect with customers and offer innovative PA proposals in the challenging period brought on by COVID-19.
期刊介绍:
Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance.
Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.