Online News Media Analysis on Information Management of "G20 Summit" Based on Social Network Analysis

Abstract

This paper contributes to the Special Issue on Communication for the Digital Media Age by investigating the factors that influence the management of political information on online news media platforms, specifically Twitter and Weibo. Using the recent “G20 Summit” as a case study, this study employs a mixed-methods approach that incorporates both deductive and inductive reasoning. Social network analysis (SNA) and graph theory are used to evaluate specific social relationships in the context of the G20 summit, while a combination of structured and content (semantic) analysis is performed. The findings indicate that individual power is becoming increasingly important in the age of online news media. Individuals contribute significantly to the diffusion of information and may play a decisive role in the future. The study also finds that the frequency of retweets increases as the reciprocity ratio increases, and mentions may be the most effective method for delivering political news on online news media platforms. Practical implications suggest strategies for managing information diffusion effectively. Additionally, this study provides insights into effective information diffusion on online news media platforms that can be utilized in health communication management during the COVID-19 era. This study expands theoretical understanding by investigating the role of individual power in the age of online news media and enriching the literature on online news media through the use of structured and content analysis based on social network analysis.