Theoretical Prerequisites for the Study of Male and Female Discourse in the Context of Masculine Cultural Pragmatics

Abstract

. Gender linguistics is an essential part of gender discourse. The main reason is the fact that people understand and create the world through the language they speak. In this context, "masculinity" and "femininity" are formed and developed differently due to languages and cultures. Studying languages from the perspective of gender linguistics is essential for understanding the peculiarities of cultures and intercultural relations. Within the framework of cross-cultural pragmatics, we analysed the discourse of men and women at the theoretical level and studied the causes of gender differentiation in language. To study gender differentiation in language, we analysed male and female discourse within the framework of intercultural pragmatics at the theoretical level of the cognitive paradigm and pragmatic semiology. The article deals with the practical value of addressing from the point of view of the cultural code, that is, the semiotic expression of national cultural norms. The cognitive-discursive analysis is carried out based on gender representations. The author uses the type of discourse, which is reflected at the level of topics, communicative methods and tactics, and national concepts, to demonstrate the conditionality of the functioning of gender representations. The language society uses for men and women varies from society to society and culture to culture. The fact that the dominant ideology in society is determined mainly by men makes women passive and condemns them to live in a language defined by men. The article is based on studies from a feminist perspective on language and gender relations. It shows that women are more prone to inflectional sentences because of the sense of insecurity attributed to them.