Readiness for Enterprise Social Media: A Multi-Country Investigation of User Cultural Values and Intention to Use

IF 3 4区 管理学 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE
Aimee Jacobs, Yu-chun Pan, Yen-Chen Ho
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引用次数: 1

Abstract

ABSTRACT Enterprise Social Media (ESM) empowers connections throughout an organization in real-time. However, research reveals that enterprise-wide adoption is a challenge for businesses. Research indicates that culture is one of the impediments to enterprise-wide adoption. Thus, a deeper understanding of the cultural influence on organizational readiness will help organizations plan more effectively. Schwartz’s cultural framework was used in a quantitative study to investigate the intention to use ESM at various levels in multiple countries. The participants’ responses were analyzed using structural equation modeling, including multiple group analysis. The test results suggest significant effects of autonomy and egalitarianism on individuals’ intention to adopt ESM. However, contrary to previous research, the effects of egalitarianism were found to be negative. This study emphasizes the importance of cultural values in shaping individuals’ intentions to use ESM, which contributes to organizational readiness for ESM adoption. The findings of this study provide organizations with awareness of cultural influences on intention to use ESM and can help organizations identify potential barriers to ESM adoption readiness.
企业社会化媒体的准备:对用户文化价值观和使用意向的多国调查
企业社会媒体(ESM)使整个组织能够实时地建立联系。然而,研究表明,企业范围内的采用对企业来说是一个挑战。研究表明,文化是企业范围内采用的障碍之一。因此,更深入地了解文化对组织准备程度的影响将有助于组织更有效地进行计划。施瓦茨的文化框架被用于一项定量研究,以调查多个国家在不同层次上使用ESM的意图。采用结构方程模型,包括多组分析,对被试的反应进行分析。测试结果表明,自主性和平等主义对个体采用ESM的意愿有显著影响。然而,与之前的研究相反,平均主义的影响被发现是负面的。本研究强调了文化价值观在塑造个人使用ESM的意愿方面的重要性,这有助于组织为采用ESM做好准备。本研究的发现使组织意识到文化对使用ESM意愿的影响,并可以帮助组织识别ESM采用准备就绪的潜在障碍。
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来源期刊
Journal of Global Information Technology Management
Journal of Global Information Technology Management INFORMATION SCIENCE & LIBRARY SCIENCE-
CiteScore
4.10
自引率
10.00%
发文量
19
期刊介绍: The Journal of Global Information Technology Management (JGITM) is a refereed international journal that is supported by Global IT scholars from all over the world. JGITM publishes articles related to all aspects of the application of information technology for international business. The journal also considers a variety of methodological approaches and encourages manuscript submissions from authors all over the world, both from academia and industry. In addition, the journal will also include reviews of MIS books that have bearing on global aspects. Practitioner input will be specifically solicited from time-to-time in the form of invited columns or interviews. Besides quality work, at a minimum each submitted article should have the following three components: an MIS (Management Information Systems) topic, an international orientation (e.g., cross cultural studies or strong international implications), and evidence (e.g., survey data, case studies, secondary data, etc.). Articles in the Journal of Global Information Technology Management include, but are not limited to: -Cross-cultural IS studies -Frameworks/models for global information systems (GIS) -Development, evaluation and management of GIS -Information Resource Management -Electronic Commerce -Privacy & Security -Societal impacts of IT in developing countries -IT and Economic Development -IT Diffusion in developing countries -IT in Health Care -IT human resource issues -DSS/EIS/ES in international settings -Organizational and management structures for GIS -Transborder data flow issues -Supply Chain Management -Distributed global databases and networks -Cultural and societal impacts -Comparative studies of nations -Applications and case studies
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