Ranking and selecting motor vehicle accident sites by using a hierarchical Bayesian model

Abstract

Identification, ranking and selecting hazardous traffic accident locations from a group under consideration is a fundamental goal for traffic safety researchers. Few methods exist that can quantitatively, accurately and easily discriminate between sites that commonly have small and variable observation count periods. One method that embodies all these advantages is the hierarchical Bayesian model, the method proposed in this paper. The particular hierarchical Bayesian approach that we use incorporates expert knowledge about accident sites as a group believed a priori to be exchangeable, the Poisson assumption and a conjugate gamma prior. We then propose three natural strategies for ranking and selecting the most hazardous subgroup of accident locations. Also presented is an especially useful procedure that gives the probability that each particular site is worst and by how much it is worst. All proposed strategies are illustrated using previously published fatality accident data from 35 sites in Auckland, New Zealand.