Goods transportation by the French National Railway (SNCF): The measurement and marketing of reliability

Pierre Dejax, James H. Bookbinder
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引用次数: 7

Abstract

Rail transportation that is timely and dependable can compete with the trucking mode for Just-In-Time (JIT) deliveries. SNCF, the French National Railway, has a number of such offerings that emphasize reliability of freight shipments. We describe several of these SNCF products. They have in common the nature of regularly-scheduled service: planned connections to specific trains at classification yards. We discuss ways that SNCF can measure reliability, monitor it, and market it. Third-party logistics services of the SNCF are summarized, as is marketing research by SNCF to update their product line in goods transportation. We conclude with possibilities for future research.

法国国家铁路SNCF的货物运输:可靠性的测量和营销
铁路运输的及时性和可靠性可以与卡车运输模式竞争,实现准时交货(JIT)。法国国家铁路公司(SNCF)有许多这样的服务,强调货运的可靠性。我们将介绍其中几个SNCF产品。它们具有定期服务的共同性质:计划连接到分级站的特定列车。我们讨论了SNCF衡量可靠性、监控可靠性和推广可靠性的方法。总结了SNCF的第三方物流服务,以及SNCF在货物运输方面更新产品线的市场调研。我们总结了未来研究的可能性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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