发布求助
文献互助 智能选刊 最新文献

Developing a Research Instrument to Study the Impact of Consumer Brand Perception, Consumer Brand Relationship and Consumer Buying Behaviour on Online Apparel Shopping

Q3 Social Sciences
Journal of Digital and Social Media Marketing Pub Date : 2019-01-01 DOI:10.1007/978-3-030-24374-6_5
Radhika Sharma, Vandana Ahuja, Shirin Alavi
{"title":"Developing a Research Instrument to Study the Impact of Consumer Brand Perception, Consumer Brand Relationship and Consumer Buying Behaviour on Online Apparel Shopping","authors":"Radhika Sharma, Vandana Ahuja, Shirin Alavi","doi":"10.1007/978-3-030-24374-6_5","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":37158,"journal":{"name":"Journal of Digital and Social Media Marketing","volume":"15 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"7","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Digital and Social Media Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/978-3-030-24374-6_5","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"Social Sciences","Score":null,"Total":0}
引用次数: 7
分享
查看原文 本刊更多论文
开发一种研究工具来研究消费者品牌感知、消费者品牌关系和消费者购买行为对在线服装购物的影响
本文章由计算机程序翻译，如有差异，请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
Journal of Digital and Social Media Marketing
Journal of Digital and Social Media Marketing Social Sciences-Communication
CiteScore
0.90
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整，为了账户安全，请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们：info@booksci.cn Book学术提供免费学术资源搜索服务，方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号：481959085
Book学术官方微信