Improving the ability of the students in providing excellent service by using learning video based on character education

Abstract

. Character education in the excellent service course is very important because in the prime service course students must be able to provide the best service. Students belong to the category mature so that the character has been formed. Character education for the adult level is only limited to strengthening and raising awareness in oneself. Based on my previous research, in 2019 character education based on local wisdom has been able to improve student service abilities, but with conventional delivery, students are a bit difficult to understand the Javanese philosophy being taught. Based on this, learning media such as instructional videos are needed, so this research aims to facilitate students in the character education process based on local wisdom. The object of this research is students of the Madiun State Polytechnic of Business Administration who are currently taking excellent service courses. This research method is a quasi-experimental form of "Non Equivalent Control Group Design". Where the researchers took one experimental class and one control class. This study used a non-parametric analysis with the chi square method and the contingency coefficient of SPSS.21 assistance on the crosstab menu. The results of this study indicate that the use of audio-visual learning models has an effect on improving the ability to serve students. The magnitude of the influence of the use of the audiovisual learning model on improving the ability to serve students is 43.3%