A Preliminary Look at MOOC-associated Facebook Groups: Prevalence, Geographic Representation, and Homophily

Abstract

Although xMOOCs are not designed to directly engage students via social media platforms, some students in these courses join MOOC-associated Facebook groups. This study explores the prevalence of Facebook groups associated with courses from MITx and HarvardX, the geographic distribution of students in such groups as compared to the courses at large, and the extent to which such groups are location and/or language homophilous. Results suggests that a non-trivial number of MOOC students engage in Facebook groups, that learners from a number of non-U.S. locations are disproportionately likely to participate in such groups, and that the groups display both location and language homophily. These findings have implications for how MOOCs and social media platforms can support learners from non-English speaking contexts.