Data Science Applied to Marketing: A Literature Review

IF 0.5 4区计算机科学 Q4 COMPUTER SCIENCE, INFORMATION SYSTEMS

Journal of Information Science and Engineering Pub Date : 2021-09-01 DOI:10.6688/JISE.202109_37(5).0006

A. Rosário, Luís Bettencourt Moniz, Rui Cruz

引用次数: 5

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数据科学在市场营销中的应用:文献综述

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Information Science and Engineering 工程技术-计算机：信息系统

CiteScore

2.00

自引率

0.00%

发文量

审稿时长

8 months

期刊介绍： The Journal of Information Science and Engineering is dedicated to the dissemination of information on computer science, computer engineering, and computer systems. This journal encourages articles on original research in the areas of computer hardware, software, man-machine interface, theory and applications. tutorial papers in the above-mentioned areas, and state-of-the-art papers on various aspects of computer systems and applications.