Functional Typology by Christiane Nord in Corporate Newsletters’ Translation (English to Spanish)

IF 1 2区文学 0 LANGUAGE & LINGUISTICS

Perspectives-Studies in Translation Theory and Practice Pub Date : 2023-06-20 DOI:10.46991/tstp/2023.3.1.110

N. Sgibneva

引用次数: 0

Abstract

This paper revises the implementation of the functional typology by Christiane Nord in the translation and localization of the corporate newsletters from English (Great Britain, EN-GB) to Spanish (Spain, ES-ES). Christiane Nord defines the following text functions: referential, expressive, appellative and phatic. At the same time, she distinguishes between documental and instrumental (equifunctional or heterofunctional) texts and their respective translations. Following this typology, the paper analyses different text types that can be found in corporate newsletters and makes an insight on applicability and usability of this theory for the translation of this kind of texts. The examples belong to the corporate newsletters of the British fashion company Burberry.

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克里斯汀·诺德在《企业通讯》翻译中的功能类型学

本文对克里斯蒂安·诺德在公司通讯翻译与本土化中运用功能类型学进行了修正，该方法由英语(大不列颠，EN-GB)翻译为西班牙语(西班牙，ES-ES)。克里斯蒂安·诺德定义了以下文本功能:指称功能、表达功能、称谓功能和修辞功能。同时，她区分了文件文本和工具文本(等功能或异功能)及其各自的翻译。根据这一类型学，本文分析了企业通讯中不同的文本类型，并对这一理论在这类文本翻译中的适用性和可用性进行了探讨。这些例子来自英国时尚公司巴宝莉(Burberry)的企业通讯。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Perspectives-Studies in Translation Theory and Practice Multiple-

CiteScore

3.30

自引率

7.70%

发文量

期刊介绍： Perspectives: Studies in Translatology encourages studies of all types of interlingual transmission, such as translation, interpreting, subtitling etc. The emphasis lies on analyses of authentic translation work, translation practices, procedures and strategies. Based on real-life examples, studies in the journal place their findings in an international perspective from a practical, theoretical or pedagogical angle in order to address important issues in the craft, the methods and the results of translation studies worldwide. Perspectives: Studies in Translatology is published quarterly, each issue consisting of approximately 80 pages. The language of publication is English although the issues discussed involve all languages and language pairs.