“One day you’ll buy a Rolex from me”: reflexivity and researcher decoding positions in luxury research

IF 16.4 1区 化学 Q1 CHEMISTRY, MULTIDISCIPLINARY
M. Iqani
{"title":"“One day you’ll buy a Rolex from me”: reflexivity and researcher decoding positions in luxury research","authors":"M. Iqani","doi":"10.1080/10253866.2022.2094920","DOIUrl":null,"url":null,"abstract":"ABSTRACT Looking back on completed fieldwork for interdisciplinary research exploring the discursive construction of luxury by those producing and promoting it, I noticed that I – a putative expert in consumer culture – had my own sense of self, critical distance and belonging challenged and negotiated by the object of study. This paper theorises reflexivity in luxury research, showing how luxury worked on me while I worked on luxury. I present a conceptual framework for reflexivity in luxury research using Stuart Hall’s classic model of decoding: oppositional-critical, negotiated-playful and hegemonic-aspirational. First, the researcher may act as an outsider who rejects luxury; second, the researcher may experience the pleasurable workings of luxury marketing strategies, and finally researchers may explore the possibilities of luxury acquisition. These shifting positions in critical distance highlight researcher authority, neoliberal power and the role of reflexivity in interdisciplinary luxury research.","PeriodicalId":1,"journal":{"name":"Accounts of Chemical Research","volume":null,"pages":null},"PeriodicalIF":16.4000,"publicationDate":"2022-07-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Accounts of Chemical Research","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1080/10253866.2022.2094920","RegionNum":1,"RegionCategory":"化学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"CHEMISTRY, MULTIDISCIPLINARY","Score":null,"Total":0}
引用次数: 1

Abstract

ABSTRACT Looking back on completed fieldwork for interdisciplinary research exploring the discursive construction of luxury by those producing and promoting it, I noticed that I – a putative expert in consumer culture – had my own sense of self, critical distance and belonging challenged and negotiated by the object of study. This paper theorises reflexivity in luxury research, showing how luxury worked on me while I worked on luxury. I present a conceptual framework for reflexivity in luxury research using Stuart Hall’s classic model of decoding: oppositional-critical, negotiated-playful and hegemonic-aspirational. First, the researcher may act as an outsider who rejects luxury; second, the researcher may experience the pleasurable workings of luxury marketing strategies, and finally researchers may explore the possibilities of luxury acquisition. These shifting positions in critical distance highlight researcher authority, neoliberal power and the role of reflexivity in interdisciplinary luxury research.
“总有一天你会从我这里买块劳力士”:反身性和研究人员对奢侈品研究职位的解读
回顾已完成的跨学科研究的田野调查,探索奢侈品的生产者和推销商对奢侈品的话语建构,我注意到,作为一个公认的消费文化专家,我自己的自我意识、临界距离和归属感受到了研究对象的挑战和协商。这篇论文将奢侈品研究中的反身性理论化,展示了当我研究奢侈品时,奢侈品是如何影响我的。我提出了一个奢侈品研究中的反身性概念框架,使用斯图尔特·霍尔的经典解码模型:对立-批判,协商-俏皮和霸权-渴望。首先,研究人员可能会扮演一个拒绝奢侈的局外人;其次,研究人员可能会体验到奢侈品营销策略的愉快运作,最后研究人员可能会探索奢侈品获取的可能性。这些在临界距离上的位置变化凸显了研究者的权威、新自由主义的力量和反身性在跨学科奢侈品研究中的作用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
Accounts of Chemical Research
Accounts of Chemical Research 化学-化学综合
CiteScore
31.40
自引率
1.10%
发文量
312
审稿时长
2 months
期刊介绍: Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信