Subjective Workload Assessment for Elderly Sales Force

Abstract

This study aims is to compare subjective workload level of younger and elderly industrial salespeople and discuss the differences according to gender job satisfaction and parentage. The subjective workload is particularly important for the service sector because the salespeople who have a face to face contact with the customers are the biggest asset of the company in this sector. The subjective workload of the salespeople was measured with a multi grading scale known as National Aeronautical and Space Administration Task Load Index-(NASA TLX). This study attempt to inform, and lead the managers and policy designers in relatively under-recognized subject of elderly workforce. The results show that the subjective workload of younger and elderly salespeople are different and subjective workload of younger and elderly salespeople vary according to the gender, job satisfaction and parentage.