Losing Hearts and Minds?

IF 1.3 4区社会学 Q1 AREA STUDIES

Asian Survey Pub Date : 2022-01-01 DOI:10.1525/as.2022.1722144

Sujin Cha, Yehzee Ryoo, S. Kim

引用次数: 4

Abstract

China has embarked on various initiatives to win the hearts and minds of African citizens. Does this strategy contribute to China’s soft power in the region? To answer this question, we focus on two types of initiatives: cultural diplomacy and development finance. Using geolocation information on China’s aid projects and its Confucius Institutes, combined with a survey of more than 50,000 African citizens, we find that both types of soft power initiatives increase citizens’ awareness of Chinese influence in the region. Examining the effects of geographic proximity to project sites, we find that China’s development assistance does not increase Africans’ appreciation of China’s development model, but its cultural diplomacy does. Overall, we find that among individuals exposed to China’s development finance and cultural diplomacy, a greater awareness of China’s influence in the region does not translate into a positive assessment of this influence.

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失去理智?

中国已经采取了各种措施来赢得非洲人民的心。这一战略是否有助于中国在该地区的软实力?为了回答这个问题，我们重点关注两类倡议:文化外交和发展融资。利用中国援助项目及其孔子学院的地理位置信息，结合对5万多名非洲公民的调查，我们发现，这两种软实力举措都提高了公民对中国在该地区影响力的认识。通过考察与项目点地理位置接近的影响，我们发现中国的发展援助并没有增加非洲人对中国发展模式的欣赏，但中国的文化外交却增加了非洲人对中国发展模式的欣赏。总体而言，我们发现，在接触中国发展融资和文化外交的个人中，对中国在该地区影响力的更大认识并没有转化为对这种影响力的积极评估。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Asian Survey AREA STUDIES-

CiteScore

1.80

自引率

22.20%

发文量

期刊介绍： The only academic journal of its kind produced in the United States, Asian Survey provides a comprehensive retrospective of contemporary international relations within South, Southeast, and East Asian nations. As the Asian community’s matrix of activities becomes increasingly complex, it is essential to have a sourcebook for sound analysis of current events, governmental policies, socio-economic development, and financial institutions. In Asian Survey you’ll find that sourcebook. Asian Survey consistently publishes articles by leading American and foreign scholars, whose views supplement and contest meanings disseminated by the media.