Impact of e-trustmark reputation on customer loyalty and online purchase intentions: empirical evidence from an emerging country

Q3 Business, Management and Accounting

International Journal of Electronic Business Pub Date : 2023-01-01 DOI:10.1504/ijeb.2023.10057911

Hien Thi Bich Tran, L. Nguyen, Quan Hong Nguyen, T. Nguyen

引用次数: 0

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电子信任标志声誉对顾客忠诚和在线购买意愿的影响:来自新兴国家的经验证据

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来源期刊

International Journal of Electronic Business Business, Management and Accounting-Business, Management and Accounting (all)

CiteScore

1.90

自引率

0.00%

发文量

期刊介绍： IJEB is a double-blind refereed and authoritative reference dealing with working and potential e-business models and applications as well as emerging issues of interest to professionals and academics. Topics covered include: Assessing e-business potential, Business portals, e-commerce/business management, Distributed/collaborative product development, E-banking/finance/investment, secured electronic transactions, E-business ethics and strategies, E-delivery/branding/entrepreneurship/services/trade, e-tailing, E-education/learning/government/medicine, Global trade and e-business, Intelligent web services, mobile Internet business, semantic webs, Intellectual property protection, knowledge networks, Multilateral facilitation of e-business, role of intermediaries, New business models/enabling technologies, e-businesses trends, Regulating distortions and cyber frauds, money laundering prevention, Valuating electronic business assets, financing e-business, Virtual businesses, virtualisation and globalisation of services. The objectives of the IJEB are to develop, promote and coordinate the development and practice of electronic business methods. It also aims to help professionals working in the field, business educators and policy-makers to contribute, to disseminate information and to learn from each other|s work. The international dimension is emphasised in order to overcome cultural and national barriers and to meet the needs of accelerating technological change and changes in the global economy.