Spatial location relations among objects: Virtual Reality representation in online shopping systems

Q3 Business, Management and Accounting
Li Jiangyu, Y. Haibo
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引用次数: 0

Abstract

Based on visual attention theory of psychology and spatial relations of commodities at real-world stores, this paper has studied influences of three factors to spatial array of commodities at Virtual Reality (VR) stores. These three factors are Flashing (FF), Consistency (CF) and Distance (DF). Findings in this paper indicate that CF shows spatial physical distance, which is in conformity with location-based visual attention; DF shows conceptual distance, which is in conformity with object-based visual attention. Physical distance among commodities has the biggest impact on affecting spatial array of objects, while conceptual distance ranks in the second place.
对象之间的空间位置关系:在线购物系统中的虚拟现实表示
基于心理学视觉注意理论和现实世界商店商品空间关系,研究了三种因素对虚拟现实商店商品空间排列的影响。这三个因素分别是闪烁(FF)、一致性(CF)和距离(DF)。研究结果表明:CF表现空间物理距离,这与基于位置的视觉注意一致;DF表示概念距离,这与基于对象的视觉注意是一致的。商品之间的物理距离对物体空间排列的影响最大,概念距离次之。
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来源期刊
International Journal of Electronic Business
International Journal of Electronic Business Business, Management and Accounting-Business, Management and Accounting (all)
CiteScore
1.90
自引率
0.00%
发文量
30
期刊介绍: IJEB is a double-blind refereed and authoritative reference dealing with working and potential e-business models and applications as well as emerging issues of interest to professionals and academics. Topics covered include: Assessing e-business potential, Business portals, e-commerce/business management, Distributed/collaborative product development, E-banking/finance/investment, secured electronic transactions, E-business ethics and strategies, E-delivery/branding/entrepreneurship/services/trade, e-tailing, E-education/learning/government/medicine, Global trade and e-business, Intelligent web services, mobile Internet business, semantic webs, Intellectual property protection, knowledge networks, Multilateral facilitation of e-business, role of intermediaries, New business models/enabling technologies, e-businesses trends, Regulating distortions and cyber frauds, money laundering prevention, Valuating electronic business assets, financing e-business, Virtual businesses, virtualisation and globalisation of services. The objectives of the IJEB are to develop, promote and coordinate the development and practice of electronic business methods. It also aims to help professionals working in the field, business educators and policy-makers to contribute, to disseminate information and to learn from each other|s work. The international dimension is emphasised in order to overcome cultural and national barriers and to meet the needs of accelerating technological change and changes in the global economy.
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