Panasonic in China: A Search to Overcome the Liability of Foreignness

Q3 Business, Management and Accounting

Journal of Asia-Pacific Business Pub Date : 2021-01-02 DOI:10.1080/10599231.2021.1866401

R. Hayter, D. Edgington

引用次数: 0

Abstract

ABSTRACT This paper analyzes the evolutionary trajectory of the Panasonic Corporation in China during the past 40 years from a liability of foreignness (LOF) perspective. Conceptually, the LOF is interpreted as dynamic processes that occur on entry and subsequently as a result of interactions in corporate strategy, host country policies and local rivalries. For Panasonic in China these interactions are highlighted through three distinct phases, involving LOF on entry and in two subsequent post-entry periods. This evolution has seen Panasonic becoming increasingly embedded in China in terms of decision-making, innovation, marketing and supply networks.

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松下在中国:寻求克服外来者的责任

摘要本文从外来者责任的角度分析了松下公司在中国近40年的发展轨迹。从概念上讲，LOF被解释为在进入时发生的动态过程，以及随后在公司战略、东道国政策和当地竞争中相互作用的结果。对于松下在中国，这些互动通过三个不同的阶段来强调，包括进入时的LOF和随后的两个进入后阶段。这一演变使松下在决策、创新、营销和供应网络方面越来越深入中国。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Asia-Pacific Business Business, Management and Accounting-Business and International Management

CiteScore

2.50

自引率

0.00%

发文量

期刊介绍： Present circumstances underscore the need to improve the understanding of conducting business with and within the Asia-Pacific countries. The Journal of Asia-Pacific Business™ provides a blend of cutting-edge knowledge and practical applications on business management and marketing strategy. In the Journal of Asia-Pacific Business™, you will find articles and feature sections that provide a pragmatic view of the business environment in this dynamic region. This essential resource offers readers a good blend of descriptive, conceptual, and theoretical articles dealing with current topics.