{"title":"THE ELEPHANT IN THE ROOM.","authors":"Jeris B. Smith","doi":"10.1002/9781118486634.CH30","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":80060,"journal":{"name":"Marketing health services","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2015-08-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1002/9781118486634.CH30","citationCount":"33","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Marketing health services","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1002/9781118486634.CH30","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}