Avoiding the Tragedy of the Reputational Commons in Sustainable Design

Alan Krause, Ian D. Parkman
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Abstract

Saturated with false messages about pseudo-sustainable design, the danger is that the public largely no longer perceives the value of real, sustainable design.

Wondering how to differentiate your sustainable design in a market without clear standards? The Diamond Model of Authentic Sustainable Design provides a framework to do just that.

可持续设计中避免声誉共享的悲剧
充斥着关于伪可持续设计的虚假信息,危险在于公众在很大程度上不再感知真正的可持续设计的价值。想知道如何在没有明确标准的市场中区分你的可持续设计?真正可持续设计的钻石模型提供了一个框架来做到这一点。
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