Political public relations within foreign affairs: Ireland’s public diplomacy campaign for a security council seat

IF 2.7 Q1 COMMUNICATION

Public Relations Inquiry Pub Date : 2021-12-21 DOI:10.1177/2046147X211055194

Phillip C. Arceneaux

引用次数: 1

Abstract

This study investigates the storytelling discourse in Ireland’s public diplomacy campaign to win a seat on the UN Security Council. It dissects public relations materials to ascertain what system, identity, and issue narratives constructed the narrative component of Ireland’s UNSC campaign. Results of a strategic narrative analysis suggest Ireland built the campaign around themes of Empathy, Partnership, and Independence. System narratives featured Ireland as a revisionist actor seeking to rebalance the UN toward more equal and participatory representation. Identity narratives emphasized Ireland as a small island-state whose past of economic hardship and struggle for independence drives its desire to help those in need globally. Issues narratives highlighted Ireland’s commitment to global peacekeeping, fighting climate change, and promoting humanitarian aid through gender equality, food security, and refugee assistance. Findings elucidate the strategic storytelling role of public relations and public diplomacy communications within foreign affairs.

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外交事务中的政治公共关系：爱尔兰争取安理会席位的公共外交运动

本研究调查了爱尔兰为赢得联合国安理会席位而进行的公共外交活动中讲故事的话语。它剖析了公共关系材料，以确定是什么制度、身份和问题叙事构成了爱尔兰联合国安理会运动的叙事组成部分。战略叙事分析的结果表明，爱尔兰围绕同理心、伙伴关系和独立等主题开展了这场运动。制度叙事将爱尔兰描绘成一个修正主义行动者，寻求重新平衡联合国，使其代表性更加平等和参与。身份叙事强调爱尔兰是一个小岛屿国家，其过去的经济困难和争取独立的斗争促使其渴望帮助全球需要帮助的人。问题叙述强调了爱尔兰对全球维和、应对气候变化以及通过性别平等、粮食安全和难民援助促进人道主义援助的承诺。研究结果阐明了公共关系和公共外交传播在外交事务中的战略叙事作用。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Public Relations Inquiry COMMUNICATION-

CiteScore

4.10

自引率

11.10%

发文量

期刊介绍： Public Relations Inquiry is an international, peer-reviewed journal for conceptual, reflexive and critical discussion on public relations, supporting debates on new ways of thinking about public relations in social, cultural and political contexts, in order to improve understanding of its work and effects beyond the purely organisational realm. We interpret public relations in a broad sense, recognising the influence of public relations practices on the many forms of contemporary strategic, promotional communication initiated by organisations, institutions and individuals. The practice of public relations arises at points of societal and organisational change and transformation, affecting many aspects of political, economic, social and cultural life. Reflecting this, we aim to mobilize research that speaks to a scholars in diverse fields and welcome submissions from any area that speak to the purpose of the journal, including (but not only) public relations, organizational communication, media and journalism studies, cultural studies, anthropology, political communication, sociology, organizational studies, development communication, migration studies, visual communication, management and marketing, digital media and data studies. We actively seek contributions that can extend the range of perspectives used to understand public relations, its role in societal change and continuity, and its impact on cultural and political life. We particularly welcome multi-disciplinary debate about the communication practices that shape major human concerns, including: globalisation, politics, and public relations in international communication migration, refugees, displaced populations terrorism, public diplomacy public and corporate governance diversity and cultural impacts of PR the natural and built environments Communication, space and place The development and practices of major industries such as health, food, sport, tourism, technology.