When Posting Is Believing

IF 1.7 4区心理学 Q2 COMMUNICATION

Journal of Media Psychology-Theories Methods and Applications Pub Date : 2021-09-27 DOI:10.1027/1864-1105/a000308

S. Winter, Paola Remmelswaal, Anne L. Vos

引用次数: 1

Abstract

Abstract. Social network sites (SNS) facilitate the expression of users’ opinions to a large audience. This research aimed to investigate whether the characteristics of this new media context strengthen the adaptation of opinions to the majority and lead to an internalization of the expressed views. Based on literature on public self-presentation and identity shifts, it was assumed that the publicness of and the identifiability within SNS elicit stronger expression effects than online forums or non-public settings. A between-subjects experiment ( N = 302) varied the visible majority opinion on a news issue as well as the media context in which participants were asked to write down their opinion. Results showed significant adaptation effects to the majority (positive vs. negative comments) across media contexts. The internalization of attitudes was stronger in SNS groups with a more relevant audience but also occurred in other settings. Consequences for the formation of public opinion are discussed.

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摘要社交网站（SNS）有助于向大量受众表达用户的意见。本研究旨在调查这种新媒体背景的特征是否加强了意见对大多数人的适应，并导致所表达的意见的内化。基于关于公众自我展示和身份转变的文献，假设社交网络的公开性和可识别性比在线论坛或非公开环境引发更强的表达效果。受试者之间的实验（N=302）改变了大多数人对新闻问题的看法，以及参与者被要求写下他们的看法的媒体背景。结果显示，在媒体环境中，大多数人（正面评论与负面评论）都有显著的适应效果。在有更多相关受众的SNS群体中，态度的内化更强，但也发生在其他环境中。讨论了公众舆论形成的后果。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Media Psychology-Theories Methods and Applications Multiple-

CiteScore

3.20

自引率

11.80%

发文量

期刊介绍： Journal of Media Psychology (JMP) is committed to publishing original, high-quality papers which cover the broad range of media psychological research. This peer-reviewed journal focuses on how human beings select, use, and experience various media as well as how media (use) can affect their cognitions, emotions, and behaviors. Submissions must substantially advance the current state-of the art on a theoretical and/or an empirical level. To name just a few typical fields and domains of inquiry, the Journal of Media Psychology considers manuscripts dealing with research on entertainment, computer-mediated communication (including social media), human-computer interaction, e-learning, computer and video games, virtual environments, or advertising. The journal is also open to research from neighboring disciplines as far as this work ties in with psychological concepts of the uses and effects of the media. Submissions of comparative work, e.g., crossmedia, cross-gender, or cross-cultural, are encouraged. Moreover, submissions including alternative analysis procedures such as the Bayesian approach are welcome. Starting in 2015, the pre-registration of research plans will also be possible. To ensure short turn-around cycles for manuscript review and fast publication, the Journal of Media Psychology relies heavily upon electronic communication and information exchange, starting from electronic submission and continuing throughout the entire review and production process.