{"title":"Entrepreneurial orientation and SMEs performance in an emerging economy: the mediating role of absorptive capacity","authors":"","doi":"10.1108/jrme-07-2022-0090","DOIUrl":null,"url":null,"abstract":"\nPurpose\nThe purpose of this paper is to investigate the relationship between entrepreneurial orientation (EO) and firm performance (FP) through the mediating role of absorptive capacity (AC) in small and medium enterprises (SMEs) in the Kingdom of Saudi Arabia (KSA) as an emerging economy.\n\n\nDesign/methodology/approach\nThis paper used a quantitative research design. Data was collected using a self-administered online questionnaire. The study was based on 366 samples from Saudi Arabian workers at SMEs. Statistical analysis was carried out using SPSS/AMOS 26.\n\n\nFindings\nThe paper provides empirical insights. It suggests the positively mediating role of AC in the relationship between EO and FP. The authors found a full positive mediating role of AC in the relationship between EO and FP in SMEs in the KSA.\n\n\nResearch limitations/implications\nThe study empirically confirms the role of EO through AC in enhancing a firm’s performance. Additionally, the research findings support SME owners and managers in increasing their firms’ performance by implementing AC dimensions (assimilation and acquisition) with existing entrepreneurial characteristics to boost and increase business and performance. Regardless of the implications, this paper has some limitations. For instance, this study was conducted only on SMEs in Saudi Arabia. Therefore, future researchers are encouraged to extend the study to other organization sizes or to extend the study to other industries.\n\n\nOriginality/value\nThis study contributes to the literature by demonstrating the importance of AC’s mediating role in EO’s impact on FP, extending the previous studies in the area. Moreover, this research investigates the study themes in a relatively new context, specifically SMEs in the KSA.\n","PeriodicalId":45322,"journal":{"name":"Journal of Research in Marketing and Entrepreneurship","volume":" ","pages":""},"PeriodicalIF":2.0000,"publicationDate":"2023-04-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Research in Marketing and Entrepreneurship","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/jrme-07-2022-0090","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Purpose
The purpose of this paper is to investigate the relationship between entrepreneurial orientation (EO) and firm performance (FP) through the mediating role of absorptive capacity (AC) in small and medium enterprises (SMEs) in the Kingdom of Saudi Arabia (KSA) as an emerging economy.
Design/methodology/approach
This paper used a quantitative research design. Data was collected using a self-administered online questionnaire. The study was based on 366 samples from Saudi Arabian workers at SMEs. Statistical analysis was carried out using SPSS/AMOS 26.
Findings
The paper provides empirical insights. It suggests the positively mediating role of AC in the relationship between EO and FP. The authors found a full positive mediating role of AC in the relationship between EO and FP in SMEs in the KSA.
Research limitations/implications
The study empirically confirms the role of EO through AC in enhancing a firm’s performance. Additionally, the research findings support SME owners and managers in increasing their firms’ performance by implementing AC dimensions (assimilation and acquisition) with existing entrepreneurial characteristics to boost and increase business and performance. Regardless of the implications, this paper has some limitations. For instance, this study was conducted only on SMEs in Saudi Arabia. Therefore, future researchers are encouraged to extend the study to other organization sizes or to extend the study to other industries.
Originality/value
This study contributes to the literature by demonstrating the importance of AC’s mediating role in EO’s impact on FP, extending the previous studies in the area. Moreover, this research investigates the study themes in a relatively new context, specifically SMEs in the KSA.
期刊介绍:
The Journal of Research in Marketing and Entrepreneurship (JRME) publishes research that contributes to our developing knowledge of entrepreneurial and small business marketing. Even though research into the relationship between marketing and entrepreneurship is still relatively young, the subject has thus far proved exciting and thought provoking, and critical thinking has progressed rapidly.The journal stands at the interface of research in marketing and entrepreneurship. Coverage may include, but is not limited to: -The size and structure of the entrepreneurial enterprise. -SMEs and micro businesses approach marketing -Intrapreneurship -The role of entrepreneurship in marketing -The role of marketing in entrepreneurship -How do successful entrepreneurs market their product and services? -Competencies necessary for the successful entrepreneur -The role of entrepreneurship (and, as appropriate, intrapreneurship) in the development of organizations -Life cycles of organizations: the stages in the growth of firms and the analysis of critical episodes -The influence of external help, support, and personal contact networks -Opportunity recognition -Relationships between SMEs and larger firms: how SMEs interact successfully with larger firms and how these larger firms in turn manage their relationships with SMEs -Strategic and management issues that pertain to marketing -Cultural and sociological perspectives of the entrepreneur -Cross-cultural studies and work on developing economies -Appropriate research methodologies