FACTORS AFFECTING CONSUMER ADOPTION OF SMARTPHONE APPLICATIONS FOR MENTAL HEALTH AND WELLNESS: A STRUCTURAL MODELLING APPROACH

Q2 Social Sciences

Journal of Content, Community and Communication Pub Date : 2022-06-30 DOI:10.31620/jccc.06.22/13

D. Padaliya, B. Arya, Deepak Kumar

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引用次数: 1

Abstract

Smartphone applications for health and wellness have substantially changed the health behaviour of users due to their unique features like accessibility, flexibility, and persuasiveness. Using mobile applications (apps) to foster mental health and wellness has attracted the interest of researchers in recent years as there is a growing focus on mind-body wellness and people have started realising the importance of preventive behaviours and lifestyle changes. While previous research has primarily focused on fitness and physical activity apps, less attention has been paid to apps for subjective well-being. The purpose of this paper is to examine the factors responsible for the adoption of smartphone apps for wellness in India. A quantitative research approach was used and data were collected from 267 respondents. Structural Equation Modelling (SEM) was applied in the study and the results confirmed that perceived ease of use, perceived usefulness, satisfaction, attitude and habit explained a significant amount of variance in adoption behaviour.

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影响消费者接受智能手机心理健康应用程序的因素：一种结构建模方法

智能手机健康和保健应用程序由于其独特的功能，如可访问性、灵活性和说服力，大大改变了用户的健康行为。近年来，随着人们越来越关注身心健康，人们开始意识到预防行为和改变生活方式的重要性，使用移动应用程序(app)促进心理健康引起了研究人员的兴趣。虽然之前的研究主要集中在健身和体育活动应用上，但对主观幸福感应用的关注却很少。本文的目的是研究负责采用智能手机应用程序的健康在印度的因素。采用定量研究方法，从267名受访者中收集数据。结构方程模型(SEM)应用于研究，结果证实，感知易用性，感知有用性，满意度，态度和习惯解释了采用行为的显著差异。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Content, Community and Communication Social Sciences-Communication

CiteScore

2.90

自引率

0.00%

发文量

期刊介绍： Amity School of Communication, AUMP, Gwalior is publishing a bi-annual referred and peer-reviewed journal named “Journal of Content, Community & Communication”. The Journal of Content, Community & Communication aims at delving into inquiry into and providing a forum for discussion pertaining to contemporary communication issues within wider social, economic, cultural and technological contexts. The journal promotes analyzing contemporary communication issues in new light and research. It will aim at bringing to the surface, innovative ways of research to initiate a dialogue on an array of subject matters in the field of communication theory and practice. The journal will engage in a wide range of themes in the media studies, digital media, and communication management among others.