Growth Orientation and the Profile of Micro-Entrepreneurs From the Pomorskie Province

Abstract

The article begins with the presentation of the concept of Entrepreneurial Orientation. Entrepreneurial Orientation assumes that some enterprises, regardless of size, behave in an entrepreneurial way and are proactive, innovative and willing to take risks. The relationships between Entrepreneurial Orientation and the results of enterprises are also subject to research, although its results are not clear – mainly due to the different measures used. On the other hand, the research on the relationship between EO and the enterprise growth is very rare. This prompted the author to develop a separate measure, Growth Orientation, which could be a predictor of growth of micro-enterprises. This tool was built on the basis of the previous research on the effectiveness and shortcomings of the Entrepreneurial Orientation measure, as well as the specifics of the functioning of micro-enterprises. On the basis of the constructed measure, an analysis of the Growth Orientation of 146 micro-entrepreneurs.