Using Publicly Available Reddit Data to Understand How Parents Choose Pediatricians

IF 0.4 Q4 PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH

Journal of Consumer Health on the Internet Pub Date : 2022-04-03 DOI:10.1080/15398285.2022.2062659

Chionye R. Ossai, S. Bedrick, B. Orwoll

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引用次数: 0

Abstract

Abstract Parents are increasingly using online physician rating sites to select a pediatrician. However, no studies have examined the role of social media in influencing parents’ choice of a pediatrician. The objective of this study was to qualitatively analyze what factors influence the choice of a pediatrician in an online peer support community. We retrieved retrospective data of all threads made to 4 subreddits on the Reddit social media platform between January 1, 2018 and December 31, 2019. We performed qualitative analysis using an inductive approach on threads related to choosing a pediatrician. We identified several codes which were grouped into subcategories/categories and finally abstracted into themes. We retrieved a total of 179 threads and included 30 for qualitative analysis. Thematic analysis led to identification of four major themes that influence how parents choose pediatricians on a social media platform—pediatrician-specific factors, office-related factors, parent/patient factors, and social factors. An online peer support community can serve as an important source of information for parents when searching for a pediatrician. Pediatric practices should focus on providing unmet information needs to parents that will ease the burden of the search process.

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使用公开可用的Reddit数据了解父母如何选择儿科医生

家长越来越多地使用在线医生评级网站来选择儿科医生。然而，没有研究调查社交媒体在影响父母选择儿科医生方面的作用。本研究的目的是定性分析影响在线同伴支持社区儿科医生选择的因素。我们检索了2018年1月1日至2019年12月31日期间Reddit社交媒体平台上4个子站上的所有帖子的回顾性数据。我们使用归纳方法对选择儿科医生相关的线程进行定性分析。我们确定了几个代码，这些代码分为子类别/类别，并最终抽象为主题。我们总共检索了179个线程，其中包括30个用于定性分析。主题分析确定了影响家长在社交媒体平台上选择儿科医生的四个主要主题:儿科医生特定因素、办公室相关因素、家长/患者因素和社会因素。当父母寻找儿科医生时，在线同伴支持社区可以作为重要的信息来源。儿科实践应侧重于向父母提供未满足的信息需求，以减轻搜索过程的负担。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Consumer Health on the Internet PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH-

CiteScore

1.30

自引率

12.50%

发文量

期刊介绍： The Journal of Consumer Health on the Internet is the only professional peer-reviewed journal devoted to locating consumer health information via the Internet. In this journal librarians and health information providers describe programs and services aimed at helping patients and the general public find the health information they need. From the Editor: "Studies have shown that health information is one of the major reasons that people worldwide access the Internet. As the amount of health information on the Web increases exponentially, it becomes critical that librarians-including public and medical librarians-be knowledgeable about what is available online and be able to direct users to reliable, accurate, quality information."