Emoji as a Social Presence Tool Among Arab Digital Media Users: Do the Demographic Variables of the Sender Play a Role?

IF 3 2区社会学 Q2 COMPUTER SCIENCE, INTERDISCIPLINARY APPLICATIONS

Social Science Computer Review Pub Date : 2023-06-13 DOI:10.1177/08944393231181638

Shuaa Aljasir

引用次数: 0

Abstract

To contribute to the current knowledge, this research was conducted, perhaps for the first time, among 1354 Arab users of digital media platforms to investigate emoji as a social presence tool and how the variables of the gender, generation, and the sender’s relationship to the receiver affect the usage and interpretation of the appropriateness of these graphical icons. Among the significant results of this study, generation and gender explained a significant amount of the variance in the frequency and motivation index. Interestingly, there was a significant, three-way interaction among senders’ gender, raters’ gender, and salience. The analysis also showed that the generation and relationship of the sender had a statistically significant effect on appropriateness ratings.

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表情符号作为阿拉伯数字媒体用户的社交存在工具:发送者的人口变量是否起作用?

为了对现有知识有所贡献，这项研究可能是第一次在1354名阿拉伯数字媒体平台用户中进行，以调查表情符号作为一种社交存在工具，以及性别、世代和发送者与接收者的关系等变量如何影响这些图形图标的使用和适当性的解释。在本研究的显著结果中，年龄和性别解释了频率和动机指数的显著差异。有趣的是，在发送者的性别、评分者的性别和显著性之间存在显著的三方互动。分析还表明，发件人的年龄和关系对适当性评分有统计学上显著的影响。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Social Science Computer Review 社会科学-计算机：跨学科应用

CiteScore

9.00

自引率

4.90%

发文量

审稿时长

>12 weeks

期刊介绍： Unique Scope Social Science Computer Review is an interdisciplinary journal covering social science instructional and research applications of computing, as well as societal impacts of informational technology. Topics included: artificial intelligence, business, computational social science theory, computer-assisted survey research, computer-based qualitative analysis, computer simulation, economic modeling, electronic modeling, electronic publishing, geographic information systems, instrumentation and research tools, public administration, social impacts of computing and telecommunications, software evaluation, world-wide web resources for social scientists. Interdisciplinary Nature Because the Uses and impacts of computing are interdisciplinary, so is Social Science Computer Review. The journal is of direct relevance to scholars and scientists in a wide variety of disciplines. In its pages you''ll find work in the following areas: sociology, anthropology, political science, economics, psychology, computer literacy, computer applications, and methodology.