A Qualitative Analysis of Parental Mediation of Children’s Digital Technology Use in Croatia

Abstract

ABSTRACT This research explores children’s and parents’ perceptions of parental mediation strategies of children’s digital technology (DT) use. The sample consists of 31 parents and 30 children (ages 9 to 14; average age is 11) who participated in focus groups. The results of focus groups with parents and children showed that they recognize four similar types of strategies with slight differences. Children often do not recognize clear rules about DT use. Active mediation is perceived by children as co-use, while parents usually talk about the consequences of DT use and highlight balancing with other activities. Without a prepared media plan, parents describe mediation as “a struggle.” The findings point to mediation being “a dynamic process” with children as active agents.