{"title":"An Appraisal Theory Approach to News Reports on Rhino Poaching in South Africa","authors":"A. Engelbrecht","doi":"10.1080/10228195.2019.1701266","DOIUrl":null,"url":null,"abstract":"Abstract South Africa is home to the world’s largest population of rhinoceroses. Over the past decade there has been a dramatic increase in the number of rhinos poached for their horns. These horns are smuggled out of South Africa and sold on the black markets of Southeast Asia, either as a party drug or as traditional medicine. The aim of this article is to analyse news reports on rhino poaching by using appraisal theory in order to establish whether emotive language is present in reporting on rhino poaching. Two corpus management tools, Sketch Engine and NewsBank, were used to select news reports on rhino poaching for analysis. The results of the analysis indicate that emotive language is present in the news reports. The article speculates that emotive language is used to influence the way in which readers perceive rhino poaching, in order to change their behaviour and involve them in the conservation effort.","PeriodicalId":43882,"journal":{"name":"Language Matters","volume":"51 1","pages":"112 - 86"},"PeriodicalIF":0.5000,"publicationDate":"2020-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/10228195.2019.1701266","citationCount":"8","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Language Matters","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/10228195.2019.1701266","RegionNum":3,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"0","JCRName":"LANGUAGE & LINGUISTICS","Score":null,"Total":0}
引用次数: 8
Abstract
Abstract South Africa is home to the world’s largest population of rhinoceroses. Over the past decade there has been a dramatic increase in the number of rhinos poached for their horns. These horns are smuggled out of South Africa and sold on the black markets of Southeast Asia, either as a party drug or as traditional medicine. The aim of this article is to analyse news reports on rhino poaching by using appraisal theory in order to establish whether emotive language is present in reporting on rhino poaching. Two corpus management tools, Sketch Engine and NewsBank, were used to select news reports on rhino poaching for analysis. The results of the analysis indicate that emotive language is present in the news reports. The article speculates that emotive language is used to influence the way in which readers perceive rhino poaching, in order to change their behaviour and involve them in the conservation effort.
期刊介绍:
The purpose of Language Matters is to provide a journal of international standing with a unique African flavour focusing on multilingualism in Africa. Although the journal contributes to the language debate on all African languages, sub-Saharan Africa and issues related to multilingualism in the southern African context are the journal’s specific domains. The journal seeks to promote the dissemination of ideas, points of view, teaching strategies and research on different aspects of African languages, providing a forum for discussion on the whole spectrum of language usage and debate in Africa. The journal endorses a multidisciplinary approach to the study of language and welcomes contributions not only from sociolinguists, psycholinguists and the like, but also from educationalists, language practitioners, computer analysts, engineers or scholars with a genuine interest in and contribution to the study of language. All contributions are critically reviewed by at least two referees. Although the general focus remains on multilingualism and related issues, one of the three issues of Language Matters published each year is a special thematic edition on Language Politics in Africa. These special issues embrace a wide spectrum of language matters of current relevance in Southern Africa.