{"title":"“We” are in This Pandemic, but “You” can get Through This: The Effects of Pronouns on Likelihood to Stay-at-Home During COVID-19","authors":"Ke C. Tu, S. S. Chen, R. M. Mesler","doi":"10.1177/0261927X211044799","DOIUrl":null,"url":null,"abstract":"We examine how first-person plural and second-person singular pronouns used in coronavirus disease 2019 (COVID-19) communications impact people's likelihood to follow stay-at-home recommendations. A 2 (first-person plural [“we”] vs. second-person singular [“you”]) by continuous trait self-control between-subjects experiment (N = 223) was used to examine individuals’ adherence to stay-at-home recommendations. Results suggest that “you”-based appeals may be more broadly effective in garnering stay-at-home adherence, whereas low self-control individuals are less responsive to “we” appeals. Implications for research and practice are discussed.","PeriodicalId":47861,"journal":{"name":"Journal of Language and Social Psychology","volume":null,"pages":null},"PeriodicalIF":2.0000,"publicationDate":"2021-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"6","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Language and Social Psychology","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/0261927X211044799","RegionNum":3,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 6
Abstract
We examine how first-person plural and second-person singular pronouns used in coronavirus disease 2019 (COVID-19) communications impact people's likelihood to follow stay-at-home recommendations. A 2 (first-person plural [“we”] vs. second-person singular [“you”]) by continuous trait self-control between-subjects experiment (N = 223) was used to examine individuals’ adherence to stay-at-home recommendations. Results suggest that “you”-based appeals may be more broadly effective in garnering stay-at-home adherence, whereas low self-control individuals are less responsive to “we” appeals. Implications for research and practice are discussed.
期刊介绍:
The Journal of Language and Social Psychology explores the social dimensions of language and the linguistic implications of social life. Articles are drawn from a wide range of disciplines, including linguistics, cognitive science, sociology, communication, psychology, education, and anthropology. The journal provides complete and balanced coverage of the latest developments and advances through original, full-length articles, short research notes, and special features as Debates, Courses and Conferences, and Book Reviews.