{"title":"GUIDELINES TO ENHANCE RECALL AND RECOGNITION OF PRODUCT PLACEMENT STRATEGIES","authors":"Elshé van der Westhuizen, D. Mulder","doi":"10.18820/24150525/comm.v24.5","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":41956,"journal":{"name":"Communitas","volume":null,"pages":null},"PeriodicalIF":0.6000,"publicationDate":"2019-11-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Communitas","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.18820/24150525/comm.v24.5","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"COMMUNICATION","Score":null,"Total":0}
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