Enterprise Digital Payment Trends Survey Post COVID-19 Situation

L. Abdillah, D. K. Putri, Anggy Artavi
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引用次数: 1

Abstract

Purpose: This research article presents the results of a survey on digital payment transactions using mobile Fintech applications. The target users are from the tenant or seller side. The research locations were conducted in 2 (two) of the biggest malls in Palembang, namely Palembang Square (PS) and Palembang Trade Center (PTC).Methods: The research method applied is a survey involving online questionnaires using Google Forms.Result: The observed Fintech mobile applications are OVO and ShopeePay. The research collected data on 105 tenants of Small and Medium Enterprises (SMEs). The results show that the Fintech ShopeePay application (62%) is used more than OVO (38%). SME business actors are dominated by women (57%) compared to men (43%). These tenants are mainly in the Gen Z category (73%). Meanwhile, many of the business types of tenants are engaged in the culinary sector (42%). Most of the tenants' turnover range is in the range of 0-5 million (Rupiah) per month (38%). but there are 2% who have a turnover of more than 25 million (Rupiah).Novelty: This research enriches the survey on the use of the Fintech platform from the side of tenants who open their businesses in modern shopping places after COVID-19.
新冠肺炎疫情后企业数字支付趋势调查
目的:本文介绍了一项关于使用移动金融科技应用程序进行数字支付交易的调查结果。目标用户来自租户或卖家。研究地点位于巨港最大的两个购物中心,即巨港广场(PS)和巨港贸易中心(PTC)。方法:采用的研究方法是使用谷歌表格进行在线问卷调查。结果:观察到的金融科技移动应用程序为OVO和ShopeePay。这项研究收集了105家中小企业租户的数据。结果显示,Fintech ShopeePay应用程序(62%)的使用率高于OVO(38%)。中小企业的商业行为主体由女性(57%)主导,而男性(43%)占主导地位。这些租户主要属于Z世代(73%)。与此同时,许多租户的业务类型都从事烹饪行业(42%)。大多数租户的营业额范围在每月0-500万卢比(38%)之间。但有2%的人营业额超过2500万卢比。新颖性:这项研究从新冠肺炎后在现代购物场所开业的租户的角度丰富了对金融科技平台使用情况的调查。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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审稿时长
24 weeks
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