Vive la Différence? Is There a Gender Gap in Campaign Strategy and Spending, and Does It Matter?

IF 1.6 3区 社会学 Q2 POLITICAL SCIENCE
P. Herrnson, C. Hunt, J. Kettler
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引用次数: 0

Abstract

ABSTRACT Record numbers of women were elected into office in the US in recent years, and campaign financing may have contributed to their successes. This raises two questions: Is there a gender gap in campaign strategy and spending? And if there is, does it have an impact on election outcomes? Using a new dataset that includes itemized campaign expenditures for the almost 3,500 candidates who contested a House election between 2012 and 2020, we report little evidence of a gender gap in candidates’ campaign spending, but we find some differences in the effects of communications spending on women’s and men’s electoral performances. Female challengers, in particular, must spend more to achieve the same results as men. The findings provide yet another indicator that congressional elections are an uneven playing field, and women must work harder than men to get elected. The results have implications for elections, representation, and public policy.
差异万岁?竞选策略和支出中是否存在性别差距,这重要吗?
摘要近年来,美国当选的女性人数创下历史新高,竞选资金可能为她们的成功做出了贡献。这引发了两个问题:在竞选策略和支出方面是否存在性别差距?如果有的话,它会对选举结果产生影响吗?使用一个新的数据集,包括2012年至2020年间参加众议院选举的近3500名候选人的逐项竞选支出,我们几乎没有报告候选人竞选支出存在性别差距的证据,但我们发现沟通支出对女性和男性选举表现的影响存在一些差异。尤其是女性挑战者,必须花更多的钱才能取得与男性相同的成绩。调查结果提供了另一个指标,表明国会选举是一个不均衡的竞争环境,女性必须比男性更努力才能当选。选举结果对选举、代表权和公共政策都有影响。
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来源期刊
CiteScore
1.80
自引率
9.10%
发文量
36
期刊介绍: The Journal of Women, Politics & Policy explores women and their roles in the political process as well as key policy issues that impact women''s lives. Articles cover a range of tops about political processes from voters to leaders in interest groups and political parties, and office holders in the legislative, executive, and judicial branches of government (including the increasingly relevant international bodies such as the European Union and World Trade Organization). They also examine the impact of public policies on women''s lives in areas such as tax and budget issues, poverty reduction and income security, education and employment, care giving, and health and human rights — including violence, safety, and reproductive rights — among many others. This multidisciplinary, international journal presents the work of social scientists — including political scientists, sociologists, economists, and public policy specialists — who study the world through a gendered lens and uncover how gender functions in the political and policy arenas. Throughout, the journal places a special emphasis on the intersection of gender, race/ethnicity, class, and other dimensions of women''s experiences.
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