{"title":"Technology Acceptance Theory and Its Modeling of Advertising: Traditional Advertising or Mobile Advertising","authors":"Ramachandran Ponnan, A. Abdullah","doi":"10.9734/bjast/2017/32898","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":91221,"journal":{"name":"British journal of applied science & technology","volume":" ","pages":"1-16"},"PeriodicalIF":0.0000,"publicationDate":"2017-01-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"British journal of applied science & technology","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.9734/bjast/2017/32898","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}