The benefits of a press release coursework for undergraduates

IF 2.5 Q1 Social Sciences

Higher Education Pedagogies Pub Date : 2019-01-01 DOI:10.1080/23752696.2019.1587715

G. Hughes, Benjamin J. White, D. J. Wilkinson

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引用次数: 1

Abstract

ABSTRACT Today’s academic staff and students are faced with increasing challenges including respective delivery and development of essential subject-specific content, research and diverse transferable skills for future employment. To meet these needs, we piloted an academic and Media Relations delivery partnership focussing on developing science communication skills to our undergraduate medical science students. This case study reports that the introduction of a science media workshop, combined with a short 250-word, low-stakes, summative press release coursework, proved to be an efficient and effective approach. The assessment required reading and understanding ‘unknown’ primary research findings and submission via the University Media Relations template for ‘real-world’ needs. Co-developed grading criteria allowed for rapid marking and feedback, and the academic-Media Relations marks correlated closely. Student feedback indicated that this authentic exercise was valued, being ‘different’ and ‘enjoyable’ for introducing key skills for research critique whilst also highlighting science media as a vocational route.

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新闻发布课程对本科生的好处

摘要当今的教职员工和学生面临着越来越大的挑战，包括各自提供和发展重要的特定学科内容、研究和为未来就业提供多样化的可转移技能。为了满足这些需求，我们试行了一种学术和媒体关系交付合作伙伴关系，重点是培养医学本科生的科学沟通技能。该案例研究报告称，引入科学媒体研讨会，再加上250字的简短、低风险、总结性的新闻发布课程，被证明是一种有效的方法。评估需要阅读和理解“未知”的主要研究结果，并通过大学媒体关系模板提交以满足“现实世界”的需求。共同制定的评分标准允许快速评分和反馈，学术媒体关系评分密切相关。学生反馈表明，这种真实的练习很受重视，因为它“与众不同”，“令人愉快”，因为它介绍了研究批评的关键技能，同时也强调了科学媒体是一种职业途径。

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来源期刊

Higher Education Pedagogies EDUCATION & EDUCATIONAL RESEARCH-

CiteScore

7.70

自引率

4.00%

发文量

审稿时长

13 weeks

期刊介绍： The aim of Higher Education Pedagogies is to identify, promote and publish excellence and innovations in the practice and theory of teaching and learning in and across all disciplines in higher education. The journal will provide an international forum for the sharing, dissemination and discussion of research, experience and perspectives across a wide range of teaching and learning issues. The journal will prove a valuable resource for individuals in the development and enhancement of their own practice, and for institutions in the promotion of the scholarship of teaching and learning. Higher Education Pedagogies will focus on disciplinary pedagogies and learning experiences; the higher education curriculum, i.e. what is taught and how it is developed and enhanced including both skills and knowledge; the delivery of the higher education curriculum; how it is taught and how students learn, and academic development; the role of teaching and learning in the development of academic careers and its place within the profession. Higher Education Pedagogies welcomes papers which are accessible to both specialist and generalist readers and are theoretically and empirically rigorous. Through advancing knowledge of, and practice in, teaching and learning, Higher Education Pedagogies will prove essential reading for all those who wish to stay informed of state-of-the-art teaching and learning developments in higher education. Higher Education Pedagogies is sponsored by the Higher Education Academy.