Julian Schulze, Nomi Reznik, Stefan Krumm, Ana Akhrakhadze, S. West
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引用次数: 1
Abstract
Dispositional communication competencies can be assessed in (a) a generic form that does not include any reference to a particular medium of interaction or in (b) a communication medium-specific version. To date, little is known about the specific media that individuals use as a reference and the weights they assign to them when responding to generic communication items - an important research gap because the use of diverse communication media has risen considerably during the COVID-19 pandemic. Based on media theories, two hypotheses were derived: Generic ratings contain a "hidden" face-to-face (FtF) communication framing that is dominant in the cognitive processing (media naturalness perspective) versus media are equally weighted in the mental aggregate of respondents (adaptation perspective). According to a preregistered study plan, generic and medium-specific communication items were assessed to investigate these hypotheses (referencing FtF, videoconferencing, chat, and e-mail interaction contexts). Training (n = 200) and test (n = 389) datasets were analyzed using latent variable modeling. Results indicated that generic ratings have a strong hidden FtF framing. These hidden framings impact the predictive power of the competencies to explain communication criteria (i.e. communication satisfaction). Exploratory analyses indicated that individual differences in media experience may affect the framings.
期刊介绍:
Communication Methods and Measures aims to achieve several goals in the field of communication research. Firstly, it aims to bring attention to and showcase developments in both qualitative and quantitative research methodologies to communication scholars. This journal serves as a platform for researchers across the field to discuss and disseminate methodological tools and approaches.
Additionally, Communication Methods and Measures seeks to improve research design and analysis practices by offering suggestions for improvement. It aims to introduce new methods of measurement that are valuable to communication scientists or enhance existing methods. The journal encourages submissions that focus on methods for enhancing research design and theory testing, employing both quantitative and qualitative approaches.
Furthermore, the journal is open to articles devoted to exploring the epistemological aspects relevant to communication research methodologies. It welcomes well-written manuscripts that demonstrate the use of methods and articles that highlight the advantages of lesser-known or newer methods over those traditionally used in communication.
In summary, Communication Methods and Measures strives to advance the field of communication research by showcasing and discussing innovative methodologies, improving research practices, and introducing new measurement methods.