Mompox, Bolívar sustentable y sostenible en el tiempo

Abstract

The purpose of this paper was to develop a strategic plan for the special touristic, historic and cultural district of Santa Cruz de Mompox, located in the department of Bolívar (Colombia). This, while bearing in mind that strategic planning is a flexible dynamic process that allows modifications in the methods in order to respond to the changing circumstances that occur within this activity. Nowadays, tourism is one of the main economic sources worldwide, generating employment, boosting development and playing a fundamental role as an activity Yira beatriz alvaraDo trespalacios Magíster en Dirección Estratégica por la Universidad del