A post-pandemic reflection of the changing role of contemporary event professionals: Implications for event professionals and higher education

IF 1.7 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Convention & Event Tourism Pub Date : 2023-06-18 DOI:10.1080/15470148.2023.2224595

Savannah Kay Kramer, Bingjie Liu-Lastres, A. Cecil, Erica Shonkwiler

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引用次数: 1

Abstract

Abstract While the event, tourism, and hospitality industry is constantly evolving, COVID-19 vastly shifted the roles, responsibilities, and jobs for event professionals, which caused event management educators to reevaluate their curriculum and course offerings. This study investigated the potential changes COVID-19 has had on event professionals’ skill sets. A mixed-methods research design was adopted, where data were collected from event professionals via focus groups and a national survey. The results highlighted the importance of general business management skillsets (communication, business writing, negotiation) as well as specific event management skills (digital and technology skills). Through a timely reflection on these changes during the pandemic, this study not only highlights the requirements for contemporary event professionals, but also offers implications for higher education institutions regarding how to effectively embrace the new landscape of event management in post-pandemic times.

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疫情后对当代赛事专业人员角色变化的反思：对赛事专业人员和高等教育的启示

摘要尽管活动、旅游和酒店业不断发展，但新冠肺炎极大地改变了活动专业人员的角色、责任和工作，这导致活动管理教育工作者重新评估他们的课程和课程设置。本研究调查了新冠肺炎对赛事专业人员技能的潜在变化。采用了混合方法研究设计，通过焦点小组和全国调查从活动专业人员那里收集数据。研究结果强调了一般商业管理技能（沟通、商业写作、谈判）以及特定活动管理技能（数字和技术技能）的重要性。通过及时反思疫情期间的这些变化，这项研究不仅突出了对当代活动专业人员的要求，还为高等教育机构在后疫情时代如何有效地接受活动管理的新格局提供了启示。

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来源期刊

Journal of Convention & Event Tourism HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

5.30

自引率

13.60%

发文量

期刊介绍： The Journal of Convention & Event Tourism provides multidisciplinary perspectives on conventions, exhibitions, and events. The journal provides global perspectives on this dynamic industry and encourages international submissions. All papers go through a double blind peer review process resulting in cutting-edge viewpoints on trends, innovations, and research regarding convention and event tourism. In addition, the Journal of Convention & Event Tourism includes conference and book reviews, critical reviews on major issues.