{"title":"Hiding in the echo chamber: fact-Checking failures and individual tactics of accuracy determination on WhatsApp in India","authors":"Shaheen Kanthawala, Jessica Maddox","doi":"10.1080/01292986.2021.2023594","DOIUrl":null,"url":null,"abstract":"ABSTRACT During a time of heightened political polarization in India, use of the communication app WhatsApp skyrocketed. Alongside benefits of the app come a slew of dangerous outcomes, such as the proliferation of misinformation on the chat-based app. To this end, we conducted 19 semi-structured, in-depth interviews with Indian users of WhatsApp over the age of 40. The aim of study was to examine how WhatsApp users engage with the platform and the content they access through it in order to mediate through political polarization at an already divisive time.” Our results yielded three overarching themes: First, participants rarely engage in accuracy determination tactics. Second, they expressed familiarity with politically polarizing content but claimed not to engage with it. Third, they expressed intense hopes for future effective content moderation on WhatsApp. By applying cultivation theory to these insights, we examine how the app creates a reality for its users based on media socialization and the truth effect. Our participants’ insights and our subsequent analysis challenge the top-down-centric approach of many technology companies and governments to curb misinformation. We instead propose a holistic approach that better advances our understanding of the misinformation ecosystem.","PeriodicalId":46924,"journal":{"name":"Asian Journal of Communication","volume":"32 1","pages":"174 - 191"},"PeriodicalIF":1.5000,"publicationDate":"2022-03-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Asian Journal of Communication","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/01292986.2021.2023594","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 2
Abstract
ABSTRACT During a time of heightened political polarization in India, use of the communication app WhatsApp skyrocketed. Alongside benefits of the app come a slew of dangerous outcomes, such as the proliferation of misinformation on the chat-based app. To this end, we conducted 19 semi-structured, in-depth interviews with Indian users of WhatsApp over the age of 40. The aim of study was to examine how WhatsApp users engage with the platform and the content they access through it in order to mediate through political polarization at an already divisive time.” Our results yielded three overarching themes: First, participants rarely engage in accuracy determination tactics. Second, they expressed familiarity with politically polarizing content but claimed not to engage with it. Third, they expressed intense hopes for future effective content moderation on WhatsApp. By applying cultivation theory to these insights, we examine how the app creates a reality for its users based on media socialization and the truth effect. Our participants’ insights and our subsequent analysis challenge the top-down-centric approach of many technology companies and governments to curb misinformation. We instead propose a holistic approach that better advances our understanding of the misinformation ecosystem.
期刊介绍:
Launched in 1990, Asian Journal of Communication (AJC) is a refereed international publication that provides a venue for high-quality communication scholarship with an Asian focus and perspectives from the region. We aim to highlight research on the systems and processes of communication in the Asia-Pacific region and among Asian communities around the world to a wide international audience. It publishes articles that report empirical studies, develop communication theory, and enhance research methodology. AJC is accepted by and listed in the Social Science Citation Index (SSCI) published by Clarivate Analytics. The journal is housed editorially at the Wee Kim Wee School of Communication and Information at Nanyang Technological University in Singapore, jointly with the Asian Media Information and Communication Centre (AMIC).